by Ronnie Cummins, National Director,
Organic Consumers Association

The Organic Consumers Association is proud to announce a new nationwide
campaign called Nutri-Con: The Down Side of the Vitamin & Supplement Industry.
Nutri-Con will expose the hazards and limited effectiveness of synthetic
vitamins and supplements, and strive to create mass consumer awareness and
marketplace demand for truly organic, "naturally occurring" vitamins, botanicals, and
supplements.

Part of this campaign will be the implementation of a new set of Naturally
Occurring Standards (NOS), certification procedures, and labels which are
truly "organic and beyond," and to expose the fact that 90% or more of the
vitamins and supplements now on the market labeled as "natural" or "food based"
actually are spiked with synthetic chemicals.

A major underlying theme of this campaign will be to steadily inform and
remind consumers that Big Pharma's prescription and over the counter drugs are
generally hazardous substances offering no real solution to our health
problems; while preventive health and wellness promotion, traditional holistic
remedies, and complementary medicine practices represent the "organic road" to
health.

In terms of wellness promotion, there is no doubt that an organic whole
foods-based diet and a healthy lifestyle are the "best medicine" for those of us
trying to survive and keep our families healthy in the toxic soup of 100,000
synthetic chemicals that surround us everyday, polluting our food, water,
medicines, homes, and environment.

As we complement our organic whole foods-based diet with herbs and
supplements, we need to make sure that these vitamins and botanicals are derived from
naturally occurring plant and mineral sources, and that they contain no
synthetic chemicals whatsoever.

As part of this campaign, OCA will be posting an eye-opening new book, The
Vitamin Myth Exposed, by Brian Clement of the Hippocrates Health Institute, in
several installments. ( _Read the Prologue & Chapter 1 here_
(http://www.organicc onsumers. org/articles/ article_3697. cfm)
_http://www.organicc onsumers. org/articles/ article_3697. cfm_
(http://www.organicc onsumers. org/articles/ article_3697. cfm) ) This book is nothing less than the opening salvo in a
campaign that OCA believes will revolutionize the $20 billion vitamin and
supplements industry. OCA sees this effort as part of our ongoing efforts to establish
and safeguard strict organic standards in food and farming, clothing, body
care, and other important consumer sectors.

We invite you to please circulate The Vitamin Myth Exposed widely to friends
and family, and to talk to your local natural foods store or coop about
joining forces with the OCA in this important new campaign.

 
For Health and an Organic Future,
Ronnie Cummins

http://www.organicc onsumers. org/nutricon. cfm_
(http://www.organicc onsumers. org/nutricon. cfm)