After many weeks away from checking out Gentle Wind's site, I took a curious look. 
In viewing their most recent claims of serving humanity, their self-righteous lawsuits, and pompous and unsightly use of large lettering, as if to overpower the truth, I'm reminded of some ancient Chinese writing:
"By accepting or indulging in justification, we turn on the fog machine. With a cloud of words and a web of spurious interconnections, what is real is obscured. The purpose is to deceive, to aggrandize ourselves, to obtain something unearned."
-- Jack