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Jan 13, 2007
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Looking Forward to a New Year...

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ADVERTISEMENT:
****************
Established in 1999, Ascent Business Solutions provides Medical
Transcription, Medical Billing & Coding and Revenue Cycle
Management Services to the Healthcare Industry in the US. Ascent
urgently requires smart young professionals for the following
openings for its Kolkata Center:

Medical Transcription: Center Manager, Shift incharge, Quality
Analyst, Editors and Medical Transcriptionists
Medical Billing: Billing Manager, Medical Billers, Medical Coders,
AR analyst and AR callers.
Salary: No constraints for the right candidates.

Contact: Send your resume to: info@... or Call
Manager- HR @ 09373109829

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Dear Friends,

Here are some interesting excerpts, from an article in the Hindu by
Shanti Kannan:

The ITeS/BPO sector continue to maintain high growth rate - The
year 2006 saw a significant increase in venture capital activities,
especially in the IT and BPO segments.

India is hugely visible on the world map, thanks to the IT
professionals. Thanks also to the rapid strides made by the IT and
ITeS (IT-enabled Services) sectors in the last decade, the Indian
economy has come under intense world attention. This growth has had
a spiralling effect on the economy. Given the current trends, the
industry is bullish on the future. Yet, the industry senses a
change in the landscape and realises the need to adapt to the
situation. The IT and ITeS/BPO (business process outsourcing)
sectors have recorded a buoyant growth of over 30 per cent and the
trend is expected to continue in the future.

The ITeS/BPO sector continued to maintain a significant growth.
There was a shift towards non-voice processes. And, there was a
visible movement towards knowledge process outsourcing (KPO) and
value-added services. The year 2006 also saw signs of consolidation
in the marketplace. On the IT services side, EDS had acquired
MPhasis and Cap Gemini bought over Kanbay. On the BPO front, RR
Donnelly annexed Office Tiger.

The year also saw a significant increase in venture capital
activities, especially in the IT and BPO segments. According to a
study by business intelligence firm Evalueserve, 44 venture capital
firms had already raised funds to invest in Indian start-ups, while
another 21 were in the process of doing so during 2006-07. The year
that has just gone by saw some frenzied hiring by Tier I players.
The top six IT services companies alone reported a net addition of
one lakh professionals.

With the bulk of the engineering professionals being mopped up by
the Tier I players, there was little left for Tier II players who
have started visiting Tier III and Tier IV engineering
institutions. It was a double whammy for Tier II players as their
attrition climbed above 20 per cent in 2006 and their ability to
hire from campuses was also challenged. Even for Tier I players,
the attrition climbed up in each of the last six quarters.

Shiva Ramani, Chief Executive Officer of SlashSupport, feels that
Tier II cities can be tapped with improvement in the infrastructure
and telecom connectivity, which should be the next wave. With the
dawn of 2007, the IT and ITeS/BPO industry should be prepared for
the challenges and successes. On the brighter side, the industry
will see more and more third party Indian IT-BPO companies and MNCs
graduate towards sophisticated and complex services such as
knowledge process outsourcing, remote infrastructure management,
offshore product development and design and engineering services.

The industry's move towards lower volume and higher value offerings
as opposed to entry- level back-office services, will gain momentum
during 2007, making for a more evolved and mature IT-BPO
environment.

To read the entire article:
http://www.nasscom.in/Nasscom/templates/NormalPage.aspx?id=50748

Cheers!

Dr Amit Chatterjee, SM
Strategist / Founder ~ mailto:amit@...
MT India ~ www.mtindia.org
"The Community of MT Professionals"

"It takes years to become an overnight success! Inch by inch, it's
a cinch."

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NEWS AND VIEWS :
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1) Medical transcription market: What is out there and what we can
offer

Defining your niche market based on current company capacity and
ability to expand, skills inventory of your transcriptionists and
editors and technological adaptability is just half of your
marketing plan. The other half is marketing your strengths and
distinct advantage over the large market of transcription
providers.

But before discussing this, let's see what are we up against in the
outsourcing arena. The first is a continued biased perception to
outsourcing, second is an existing protectionism attitude and
lastly is the requirement for a track record or client list.

Now in marketing your service, it is important to create
self-differentiation, to offer uniqueness in the service you offer.
The more common vantage points being emphasized in marketing
efforts are quality of work, efficiency in turn around, cost
effectiveness, work type specialization, ASP transcription and
record management platform, and HIPAA compliance. Often
self-differentiation starts from the very name the company markets.
This will play a large role as potential clients search through the
web using key words that they feel they want for the service that
they expect. Part of your marketing requirements would be an
informative website that contains basic information of the service
you are providing.

Now having all these peripherals ready the first objective is to be
able to present your service and establish a relationship with a
potential client. Try to gauge the type of service they need and
what is important to them. Remember not all clients are looking for
the cheapest service available in the market. Some clients value
HIPAA compliance, others efficient turn around time and the most
common is impeccable quality of transcribed reports. When you have
a feel of what they want then impress on them these aspects of your
service plus the other added value they will receive from your
service.

The final step is to get them to try your service because this will
be the most tangible assessment of the client of the type of
service you are offering. In working around your niche market you
increase your chances of success further in getting that first
account. This also provides you the opportunity to create your own
client service track record, work and build around your current
capacity and skill level, utilize existing networks who can help
you get referrals, study the market you are working on, refine your
production process and help you get a realistic growth projection.

http://www.manilatimes.net/national/2007/jan/07/yehey/mt/20070107MT1.html

2) Healthcare outsourcing now $300m biz, growing at 150%

Outsourcing in the healthcare sector has come a long way - from
low-end claims processing and medical transcription to medical
analytics and clinical processing. A new area, which is in the area
of knowledge process outsourcing, is medical analytics where we
analyse data for providers and insurance companies," says Mr V
Raman Kumar, chairman of CBay Systems that offers healthcare
business solutions.

"There is huge potential for growth, but in India skilled man power
is a problem," he adds. CBay saw a 60% growth in the last year and
is expecting up to 80% growth for the next five years
(www.healthcarekpo.com).

http://economictimes.indiatimes.com/News/News_By_Industry/Healthcare__Biotech/He\
althcare/Healthcare_outsourcing_now_300m_biz_growing_at_150/articleshow/1086147.\
cms

3) Donation allows Pitt to create visiting professorship

The University of Pittsburgh will establish a visiting
professorship with a $1 million donation from Acusis CEO William
Benter. The money will go toward establishing the University Center
for International Studies endowed visiting professorship in
contemporary international issues.

Benter is a Pittsburgh native. Acusis, headquartered in Pittsburgh,
is medical transcription company.

http://pittsburgh.bizjournals.com/pittsburgh/stories/2007/01/08/daily4.html?jst=\
b_ln_hl

4) Pact to train 30 Omanis in medical transcription

The Ministry of Manpower signed an agreement with Shell Oman to
train 30 Omanis in a medical transcription programme. This
agreement is yet another small but significant step towards
empowering Omanis to seek gainful employment.

The Shell Representative Office, Oman, will provide around RO75,000
to fund the training at Omanline, a transcription company based at
the Knowledge Oasis Muscat (KOM). Once the training is completed
which may take around 8-10 months, the trainees will be absorbed by
Omanline itself.

http://timesofoman.com/inner_cat.asp?cat=1&detail=2227&rand=0QfjweFv5sTKvjUne56p\
nx0u9i

5) A little reading....A lifetime of profit

Medical transcription is essentially a medium of communication. The
medical transcript is a link between the doctor and the patient,
the patient and the hospital, the patient and insurance companies.
A bridging of sorts takes place.

Medical transcription also involves listening acuity, thus making
it not only a written form of communication but also a heard form
of communication between the physician dictator and the medical
transcriptionist. It is imperative therefore that between a good
pair of ears there is an alert and deductive mind. Words will not
convey a message unless there is a connection and coherence among
them.

What is most helpful to medical transcription is a good fund of
words, a "treasure house" if you will, where all the shining,
glittering goodies are not gems but words. Although in reality
there is no direct conversion of words to a specific monetary
value, they are wise areas to invest in. How does one invest in
words? Simple. READ. Will reading make one a better medical
transcriptionist? MOST DEFINITELY! There is nothing that stimulates
the mind more than reading. Any reading material, terse or lengthy,
as long as intelligent, is a source of a wealth of words. But don't
just read for reading's sake. Enjoy it and learn from it. For every
new word that you encounter, look it up in the dictionary. Know its
meaning and pronunciation. Remember the spelling. Use it in a
sentence during a conversation. If you cannot remember the meaning,
use the thesaurus to find a synonym. The thesaurus, after all,
literally means "treasure house."

http://www.manilatimes.net/national/2007/jan/14/yehey/mt/20070114MT1.html
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All original content of this newsletter is © Copyright 1998-2007
Mediweb Infotech Pvt. Ltd. All cited articles are copyright of
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Thank you for your interest in MT India!

The MTIndia Team
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