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Anheuser-Bush makes a gluten-free beer called Redbridge   Message List  
Reply | Forward Message #632 of 2449 |
Re: [Los_Angeles_Celiac] Anheuser-Bush makes a gluten-free beer called Redbridge

HI Suzanne,

I tried this Beer and it's not very good

New Grist is still the best. I haven't seen
it in the stores yet.
----- Original Message -----
From: suzannefrieder
To: Los_Angeles_Celiac@yahoogroups.com
Sent: Wednesday, December 20, 2006 7:11 AM
Subject: [Los_Angeles_Celiac] Anheuser-Bush makes a gluten-free beer called
Redbridge


Just got this from Celiac Central, thought you'd like to know. Who ever gets
to taste it
first, let us know how it is. Suzanne

FOR IMMEDIATE RELEASE

ANHEUSER-BUSCH INTRODUCES FIRST NATIONALLY
AVAILABLE SORGHUM BEER: REDBRIDGE
Sorghum Beer Offers Alternative for Adults Choosing a Wheat- or Gluten-Free
Lifestyle

ST. LOUIS (Dec. 20, 2006) - Adults who experience wheat allergies or who
choose a
wheat-free or gluten-free diet, now have a beer that fits their lifestyle.
Redbridge is the
first nationally available sorghum beer. Beginning today, Redbridge will be
sold in stores
carrying organic products and restaurants.

Sorghum, the primary ingredient in Redbridge, is a safe grain for those
allergic to wheat or
gluten. It is grown in the U.S., Africa, Southern Europe, Central America and
Southern
Asia. Sorghum beers have been available internationally for years and are
popular in many
African countries.

Redbridge is a hearty, full-bodied lager brewed using imported Hallertau and
domestic
Cascade hops. It is brewed with sorghum and has a well-balanced, moderately
hopped
taste.

"We set out to create a fine, hand-crafted specialty beer made without wheat
or barley,"
said Angie Minges, product manager, Anheuser-Busch, Inc. "We've made Redbridge
nationally available to make sure adults who experience wheat allergies or who
choose a
gluten-free or wheat-free diet can enjoy the kind of beer that fits their
lifestyle."
Redbridge contains 4.8 percent alcohol per 12-ounce serving. It will be
available in 12
ounce, six-pack bottles. Redbridge is brewed at the Anheuser-Busch Merrimack,
N.H.,
brewery.

"Brewing a beer made with sorghum was an exciting process," says Kristin
Zantop,
brewmaster, Anheuser-Busch, Inc. "We use only the highest quality ingredients
to brew
Redbridge as is the case with all our beers. Sorghum is the primary
ingredient. We then
use the lager brewing process using imported Hallertau and domestic Cascade
hops
without adding wheat or barley to give Redbridge its rich, hearty taste."

Anheuser-Busch worked closely with the National Foundation for Celiac
Awareness (NFCA)
during the development of Redbridge to get a better understanding of the needs
of
consumers who are leading gluten-free or wheat-free lifestyles. Anheuser-Busch
will
make annual donations to the NFCA and sponsor their events such as cooking
sprees. For
more information about the organization, go to www.celiaccentral.org.

Based in St. Louis, Anheuser Busch is the leading American brewer, holding a
48.8 percent
share of U.S. beer sales. The company brews the world's largest-selling beers,
Budweiser
and Bud Light. Anheuser Busch also owns a 50 percent share in Grupo Modelo,
Mexico's
leading brewer, and a 27 percent share in Tsingtao, the No. 1 brewer in China.
Anheuser-
Busch ranked No. 1 among beverage companies in FORTUNE Magazine's Most Admired
U.S. and Global Companies lists in 2006. Anheuser Busch is one of the largest
theme park
operators in the United States, is a major manufacturer of aluminum cans and
one of the
world's largest recyclers of aluminum cans. For more information, visit
www.anheuser-
busch.com.





[Non-text portions of this message have been removed]




Mon Jan 22, 2007 2:04 am

peanut79@...
Send Email Send Email

Forward
Message #632 of 2449 |
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Just got this from Celiac Central, thought you'd like to know. Who ever gets to taste it first, let us know how it is. Suzanne FOR IMMEDIATE RELEASE ...
suzannefrieder
Offline Send Email
Dec 20, 2006
3:15 pm

HI Suzanne, I tried this Beer and it's not very good New Grist is still the best. I haven't seen it in the stores yet. ... From: suzannefrieder To:...
Ellen Marcus
peanut79@...
Send Email
Jan 22, 2007
2:08 am

Ellen, Thanks for the heads-up. I won't try it. Haven't tried New Grist yet, waiting for it to arrive here. It is in Las Vegas though. Suzanne ... ...
Suzanne Frieder
suzannefrieder
Offline Send Email
Jan 22, 2007
2:36 am
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